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Welcome


Who is ToySmith?

She’s a passionate and highly talented hairstylist who began practicing healthy haircare at an early age. Over the years, she has been working avidly at perfecting her craft.
Latoyah completed her cosmetology education in 2009 at one of the top schools in the nation: Mario Tricocci School of Beauty Culture.
As a professional, she has trained with some of the industry’s top professionals through: Tricocci, Redken 5th Ave, and Design Essentials. These experiences have afforded her the opportunity to style, teach, and assist in hair expositions, photo shoots, wedding contracts, etc. throughout the country.
When Latoyah is asked about her mission, her reply is, “My goal is to change the world, one head at a time!”

Unique Experience


Latoyah strives to ensure client satisfaction through comprehensive consultations. She takes pride in providing consistent above and beyond customer service. This is why her focus remains on healthy hair growth, premium extensions, natural hair care, and treating relaxed and colored hair. Whether you want a contemporary classic cut or “funky” avant-garde style, with Latoyah as your stylist, you are certain to be pleased with your results and experience.

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